MediaTek MT9638 chipset for 4K smart TVs announced - Android

MediaTek has announced a new chipset named MT9638 aimed at 4K smart TVs. It is specifically meant for affordable smart TVs with the goal of bringing premium features to them. It is a multi-core chip packed with various features including the ones powered by artificial intelligence (AI).

The MediaTek MT9638 features four Cortex-A55 cores clocked at 1.5GHz. It has an ARM Mali-G52 MC1 GPU and an integrated APU i.e. AI processing unit. The latter is claiming to deliver up to 10X faster processing in comparison to the external AI chip options. It supports AV1, HEVC, and VP9 4K content along with MEMC, different HDR standards, Dolby Atmos, and DTS Virtual X surround sound technologies.

In terms of AI technologies, the new chipset supports AI-Super Resolution (AI-SR), AI-Picture Quality (AI-PQ), and AI-Audio Quality (AI-AQ). Each of these techs is said to be helpful in improving the video and audio quality of the content that gets played on the smart TV. It would work for all sorts of content including live TV, disc-based media, and live streams.

Click here to read more