Google Pixel lineup of smartphones offers impeccable software support, one of the best mobile camera quality, and overall smooth performance, and yet, it does not enjoy the same level of market share in India as many other Chinese brands. This is exactly what the company wants to change in the future and has also started planning accordingly.
A new Economic Times report has surfaced detailing these plans citing an anonymous senior executive. Google is ready to focus more on the Indian smartphone market with the release of the upcoming Pixel 5a. It has made the decision to increase the Pixel 5a stock allotment for Indian users as and when the smartphone will launch. Google is said to have doubled the inventory size for the Pixel 4a launch last year but will be increasing it further this year.
The executive added that Google is also studying the pricing strategies of other premium brands like OnePlus and Apple. It is specifically looking at the INR 30,000 to INR 40,000 price segment. These two are the brand that has proved to be a huge success within this price bracket but when it comes to Pixel phones, they are still mostly preferred only by tech enthusiasts. The lineup is yet to become a mainstream option.
12/03/2021 01:06 AM
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