Sweden’s NENT expects over 700,000 new Viaplay subscribers in 2020 - Android

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Sweden’s NENT expects over 700,000 new Viaplay subscribers in 2020 - Android

STOCKHOLM (Reuters) - Nordic Entertainment Group (NENT) has raised its target for streaming service Viaplay to over 700,000 new paying subscribers this year, as viewers have continued to increase over the summer, it said on Wednesday. NENT, which raised the target to 600,000 subscribers in June, said the new target would represent an annual subscriber growth of over 30%. The company said in May it would launch Viaplay, which has over 2.5 million paying subscribers in Sweden, Norway, Denmark, Finland and Iceland, in the Baltic states in the first quarter of 2021.

16/09/2020 06:48 PM